SEARCH ENGINE OPTIMISATION
It is the magic spell that helps you get your website on the first page of Google. Instead of a wand, we use keywords and meta tags like a wizard.
- SEO is a cost-effective marketing strategy compared to traditional marketing strategy.
- It helps build brand credibility and trust among the audience.
- A better understanding of customer behaviour and preferences through analytics tracking.
- It helps in higher search engine rankings and increased website traffic.
Search engine optimization (SEO) is the process of optimising a website or online content to increase its visibility and ranking on search engine results pages (SERPs). This can be achieved through various techniques such as keyword research, content creation, link building, and technical optimisation to improve a website’s relevance and authority in search engines like Google. By improving a website’s SEO, businesses can attract more organic traffic and increase their online visibility, their brand, and their revenue.